It is a great success for the Bavarian State Brewery Weihenstephan: For the third time in a row, beers from the World’s Oldest Brewery were awarded at the World Beer Cup in Las Vegas, USA - an honor that emphasizes the consistently high quality of Weihenstephan.

Head of Export Marcus Englet and Brand Ambassador Matthias Ebner could hardly believe their luck in Las Vegas - both had traveled to the Craft Brewers Conference in Sin City and did not only get to promote the new Braupakt with St. Bernardus from Belgium, but also take home two medals. The World Beer Cup Awards were part of the conference - and both the Kristallweißbier and the Weizenbock Vitus received bronze medals.

It is always a “team effort”

Marcus Englet was delighted: “This is an award that means a lot to us. Around 9300 beers were submitted, so to receive a medal here at all is a great achievement.” Brand Ambassador Matthias Ebner agreed – per him, one of the main reasons for this success is the work of all the employees at the brewery: “It's always a team effort, from the technical department to sales to administration. Without everyone at the brewery, we wouldn't be able to accept these awards on behalf of Weihenstephan.”

World Beer Cup is based on the olympic principle

The two beers Vitus and Kristallweißbier are already the golden boys of the Weihenstephan brewery. Whether at the Australian International Beer Awards, the European Beer Star or, as in recent years, the World Beer Cup - both beers regularly win prizes all over the world. The Director of the Bavarian State Brewery Weihenstephan, Prof. Dr. Josef Schrädler, was very pleased with the result: “Winning a medal at the World Beer Cup three times in a row is incredible.” The fact that the WBC is based on the Olympic principle (there is exactly one gold, one silver and one bronze) makes the award all the more valuable, explained Prof. Dr. Schrädler.

However, Las Vegas was only a stopover on the Weihenstephan team's current trip to the USA: events in several cities in the United States, from East to West, are on the agenda - some of them together with the team from St. Bernardus, to present the new Braupakt and get in touch with American beer drinkers.